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Compare: Brevo (formerly Sendinblue) vs Campaign Monitor
A side-by-side analysis to help you find the right tool.
Brevo (formerly Sendinblue)
Freemium
(Under $50/mo)
Free tier (300 emails/day, unlimited contacts)
View Details
Campaign Monitor
Paid
(Under $50/mo)
Free trial available; free tier for up to 5 subscribers
View Details
Key Differences
Pricing Model
Brevo (formerly Sendinblue)
Freemium
Campaign Monitor
Paid
Free Trial
Brevo (formerly Sendinblue)
Free tier (300 emails/day, unlimited contacts)
Campaign Monitor
Free trial available; free tier for up to 5 subscribers
Company Size Fit
Brevo (formerly Sendinblue)
Solo / Freelancer, Small Team (2–20), Mid-Market (20–200)
Campaign Monitor
Small Team (2–20), Mid-Market (20–200)
Business Type Fit
Brevo (formerly Sendinblue)
B2B, B2C, D2C / E-commerce
Campaign Monitor
B2B, B2C, Agency
Best For
Brevo (formerly Sendinblue)
Budget-conscious businesses wanting email + SMS + basic CRM combined
Campaign Monitor
Design-conscious brands wanting strong template/branding control
Pros
Brevo (formerly Sendinblue)
Genuinely usable free tier
pricing based on email VOLUME not contacts (huge cost advantage for large but low-frequency lists)
multi-channel (email + SMS + WhatsApp) at a low price
transactional email included
Campaign Monitor
Best email template builder/designer in this category
historically an agency favorite
transactional email through Postmark (sister product)
clean, professional output
Cons
Brevo (formerly Sendinblue)
Automation builder is less sophisticated than ActiveCampaign
deliverability reputation has been mixed historically
UX isn't as polished as Mailchimp
e-commerce features are weaker than Klaviyo
Campaign Monitor
Automation is mid-tier
pricing is per-list which can get confusing
feature development has slowed compared to competitors
market share declining
What They Share
