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Compare: Campaign Monitor vs HubSpot Marketing Hub
A side-by-side analysis to help you find the right tool.
Campaign Monitor
Paid
(Under $50/mo)
Free trial available; free tier for up to 5 subscribers
View Details
HubSpot Marketing Hub
Freemium
($200–$1,000/mo)
Free tier available; trials for paid tiers
View Details
Key Differences
Pricing Model
Campaign Monitor
Paid
HubSpot Marketing Hub
Freemium
Budget Tier
Campaign Monitor
Under $50/mo
HubSpot Marketing Hub
$200–$1,000/mo
Free Trial
Campaign Monitor
Free trial available; free tier for up to 5 subscribers
HubSpot Marketing Hub
Free tier available; trials for paid tiers
Company Size Fit
Campaign Monitor
Small Team (2–20), Mid-Market (20–200)
HubSpot Marketing Hub
Small Team (2–20), Mid-Market (20–200), Enterprise (200+)
Business Type Fit
Campaign Monitor
B2B, B2C, Agency
HubSpot Marketing Hub
B2B, B2C
Target Channels
Campaign Monitor
Email Lists
HubSpot Marketing Hub
Email Lists, Website Visitors, Existing Customers
Best For
Campaign Monitor
Design-conscious brands wanting strong template/branding control
HubSpot Marketing Hub
B2B mid-market companies wanting an all-in-one, easy-to-use marketing automation and CRM platform
Pros
Campaign Monitor
Best email template builder/designer in this category
historically an agency favorite
transactional email through Postmark (sister product)
clean, professional output
HubSpot Marketing Hub
Unmatched ease of use compared to Marketo/Eloqua
perfectly unified with HubSpot CRM
active community and education (HubSpot Academy)
replaces 5-6 point solutions
Cons
Campaign Monitor
Automation is mid-tier
pricing is per-list which can get confusing
feature development has slowed compared to competitors
market share declining
HubSpot Marketing Hub
"Jack of all trades, master of none" (e.g., its social tool is weaker than Sprout Social)
steep price jump at Professional tier
can become very expensive as contact database grows
What They Share
