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Compare: Constant Contact vs Mailchimp
A side-by-side analysis to help you find the right tool.
Constant Contact
Paid
(Under $50/mo)
Yes (60-day free trial)
View Details
Mailchimp
Top Pick
Freemium
(Under $50/mo)
Free tier (500 contacts, 1,000 sends/mo)
View Details
Key Differences
Pricing Model
Constant Contact
Paid
Mailchimp
Freemium
Free Trial
Constant Contact
Yes (60-day free trial)
Mailchimp
Free tier (500 contacts, 1,000 sends/mo)
Business Type Fit
Constant Contact
B2B, B2C
Mailchimp
B2B, B2C, D2C / E-commerce
Best For
Constant Contact
Very small businesses and nonprofits wanting simplicity
Mailchimp
Small businesses wanting an easy, all-in-one starting point
Pros
Constant Contact
60-day free trial is the most generous in this category
excellent for absolute beginners
event marketing integration is unique
strong phone support (important for non-technical users)
Mailchimp
Easiest learning curve for complete beginners
strong brand recognition
generous free tier for getting started
huge template library
Cons
Constant Contact
Automation is very basic compared to ActiveCampaign/Klaviyo
feels dated compared to modern tools
limited segmentation
feature development has been slow
Mailchimp
Automation capabilities plateau quickly
pricing jumps steeply with contact count
feature depth falls behind Klaviyo (e-commerce) and ActiveCampaign (automation)
charges for unsubscribed contacts on some plans
What They Share