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Compare: Constant Contact vs Mailchimp
A side-by-side analysis to help you find the right tool.
Constant Contact
Paid
(Under $50/mo)
Yes (60-day free trial)
View Details
Mailchimp
Top Pick
Freemium
(Under $50/mo)
Free tier (500 contacts, 1,000 sends/mo)
View Details
Key Differences
Pricing Model
Constant Contact
Paid
Mailchimp
Freemium
Free Trial
Constant Contact
Yes (60-day free trial)
Mailchimp
Free tier (500 contacts, 1,000 sends/mo)
Business Type Fit
Constant Contact
B2B, B2C
Mailchimp
B2B, B2C, D2C / E-commerce
Best For
Constant Contact
Very small businesses and nonprofits wanting simplicity
Mailchimp
Small businesses wanting an easy, all-in-one starting point
Pros
Constant Contact
Extended trial period allows ample time for thorough platform evaluation.
Built in event marketing functionality simplifies webinar and gathering management.
Accessible telephone customer assistance helps non technical users resolve issues quickly.
Mailchimp
Extremely low barrier to entry for non-technical team members
Robust initial tier available for organizations launching campaigns
Extensive collection of pre-built design templates
High brand trust and widespread industry recognition
Cons
Constant Contact
Workflow automation capabilities are overly simplistic for advanced scaling needs.
User interface and feature ecosystem feel legacy compared to newer competitors.
Data segmentation options restrict targeted messaging campaigns.
Mailchimp
Advanced workflow automation capabilities hit limitations quickly
Subscription costs escalate rapidly as database sizes grow
Billed for inactive or unsubscribed contacts on specific tiers
Lacks the deep segmentation found in specialized platforms
What They Share
