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Compare: LinkedIn Thought Leader Ads vs LTK (formerly rewardStyle / LIKEtoKNOW.it)
A side-by-side analysis to help you find the right tool.
LinkedIn Thought Leader Ads
Freemium
($50–$200/mo)
N/A (ad spend based)
View Details
LTK (formerly rewardStyle / LIKEtoKNOW.it)
Custom Quote
($1,000+/mo)
Demo-based
View Details
Key Differences
Pricing Model
LinkedIn Thought Leader Ads
Freemium
LTK (formerly rewardStyle / LIKEtoKNOW.it)
Custom Quote
Budget Tier
LinkedIn Thought Leader Ads
$50–$200/mo
LTK (formerly rewardStyle / LIKEtoKNOW.it)
$1,000+/mo
Free Trial
LinkedIn Thought Leader Ads
N/A (ad spend based)
LTK (formerly rewardStyle / LIKEtoKNOW.it)
Demo-based
Company Size Fit
LinkedIn Thought Leader Ads
Small Team (2–20), Mid-Market (20–200), Enterprise (200+)
LTK (formerly rewardStyle / LIKEtoKNOW.it)
Mid-Market (20–200), Enterprise (200+)
Business Type Fit
LinkedIn Thought Leader Ads
B2B
LTK (formerly rewardStyle / LIKEtoKNOW.it)
D2C / E-commerce, Fashion & Beauty
Best For
LinkedIn Thought Leader Ads
Brands wanting to boost their own employees'/executives' organic posts as paid ads
LTK (formerly rewardStyle / LIKEtoKNOW.it)
Fashion/lifestyle/beauty brands wanting shoppable creator content tied to affiliate commerce
Pros
LinkedIn Thought Leader Ads
Lets you put paid budget behind authentic employee voices
uses native B2B targeting (Job Title, Company)
LTK (formerly rewardStyle / LIKEtoKNOW.it)
The undisputed king of fashion/beauty affiliate content
drives massive measurable sales volume
Cons
LinkedIn Thought Leader Ads
Only works for employees/people who grant you access (you can't just sponsor any influencer)
can be expensive on a CPC basis
LTK (formerly rewardStyle / LIKEtoKNOW.it)
Highly saturated
creators often promote multiple competing brands simultaneously
high fees
What They Share
