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Moz Pro vs Semrush Comparison · CTFM
Compare: Moz Pro vs Semrush
A side-by-side analysis to help you find the right tool.
Moz Pro
Paid
($50–$200/mo)
Yes (30-day free trial)
View Details
Semrush
Top Pick
Free
($50–$200/mo)
Yes (7-day free trial of Pro/Guru); limited free plan available permanently
View Details
Key Differences
Pricing Model
Moz Pro
Paid
Semrush
Free
Free Trial
Moz Pro
Yes (30-day free trial)
Semrush
Yes (7-day free trial of Pro/Guru); limited free plan available permanently
Company Size Fit
Moz Pro
Small Team (2–20), Mid-Market (20–200)
Semrush
Small Team (2–20), Mid-Market (20–200), Enterprise (200+)
Business Type Fit
Moz Pro
B2B, B2C, Agency
Semrush
B2B, B2C, D2C / E-commerce, Agency
Best For
Moz Pro
Teams wanting a simpler, education-forward SEO toolset
Semrush
All-in-one SEO + broader digital marketing (PPC, content, social) research
Pros
Moz Pro
Domain Authority is a widely recognized (if imperfect) metric
30-day free trial is generous
strong educational community (Moz blog, Whiteboard Friday)
Semrush
Broadest feature set of any SEO tool (SEO + PPC + content + social + local in one)
strong competitive intelligence across both organic and paid
generous database sizes
Cons
Moz Pro
Backlink index is smaller and updated less frequently than Ahrefs/Semrush
feature set hasn't kept pace with competitors in recent years
slower crawling speed
Semrush
UI can feel overwhelming/cluttered due to feature sprawl
expensive per-user seats
some modules (social, content) are shallower than dedicated point solutions
What They Share
