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Prowly empowers growing companies to manage public relations campaigns without the bloated costs of legacy enterprise software. It streamlines media outreach through an intuitive CRM, a centralized journalist database, and customizable online newsrooms.
You need the absolute largest global media database. Prowly's database is growing but may lack niche regional contacts compared to Cision.
Small to mid-market PR teams wanting an affordable, modern PR tool
Paid tiers from ~$339/mo
Cision is a comprehensive public relations and communications platform designed for global enterprises and large agencies. It combines a massive media contact database with direct wire distribution and advanced monitoring to manage brand reputation at scale.
Enterprise brands needing a comprehensive global PR database and distribution platform
Edelman is the premier global communications advisory firm partnering with leadership teams to navigate complex corporate crises, protect brand equity, and shape public opinion. The firm delivers high-impact public relations and strategic reputation management for multinational enterprises operating in sensitive regulatory and cultural landscapes.
Global enterprise brands needing crisis management and massive scale
Connectively serves as an essential inbound public relations platform where journalists actively request expert commentary and sources for upcoming features. It allows growth leaders to bypass traditional agency gates and secure high authority media placements that drive both brand awareness and organic search visibility.
Bootstrapped founders and SEOs wanting to build links and media mentions for free