Compare: Hyros vs Northbeam

A side-by-side analysis to help you find the right tool.

Hyros

Paid($200–$1,000/mo)

Demo-based

Custom Quote($1,000+/mo)

Demo-based, not self-serve

Pricing Model

HyrosPaid

NorthbeamCustom Quote

Budget Tier

Hyros$200–$1,000/mo

Northbeam$1,000+/mo

Free Trial

HyrosDemo-based

NorthbeamDemo-based, not self-serve

Company Size Fit

HyrosSmall Team (2–20), Mid-Market (20–200)

NorthbeamMid-Market (20–200), Enterprise (200+)

Business Type Fit

HyrosB2B, B2C, D2C / E-commerce

NorthbeamD2C / E-commerce

Best For

HyrosHigh-spend performance marketers (info products, coaching, high-ticket DTC) wanting ad-platform-independent tracking

NorthbeamLarger DTC brands needing sophisticated multi-touch attribution beyond platform-reported (Meta/Google) numbers

Pros

Hyros

Strong reputation specifically in high-ticket/info-product performance marketing circles for tracking accuracy post-iOS14
feeds better data back to ad platforms to train their algorithms

Northbeam

More sophisticated attribution modeling than Triple Whale, aimed at larger ad budgets
excellent at identifying incrementality (is this ad actually driving *new* sales?)

Cons

Hyros

Northbeam

Higher price point and steeper setup than Triple Whale — overkill for smaller spend levels
complex dashboard